A fresh new year is here, and if you’re anything like me, you’re itching to kick things off with clarity and purpose. January is the perfect time to get your goals in line and set the stage for a successful year. One of the easiest ways to start? Creating a content calendar. Trust me, having a plan for your social media, emails, and blog posts will not only keep you consistent but also keep your audience engaged. (I break it all down in this blog post!) Here are 3 quick tips to get started on your content calendar: 🔒 Brainstorm content themes for each month to keep your messaging cohesive. 🔒 Use tools like Google Calendar or Asana to map out your posts. 🔒 Don’t forget to leave room for spontaneous content—it keeps things fun and authentic!
Hit reply and let me know if you’ve got any questions (or tips!) about creating your content calendar! P.S.: Need help organizing your ideas and turning them into actionable steps? That’s exactly what we do inside The Marketing School for Makers membership. You’ll get personalized support and strategies to make your business thrive this year. Join us today and let’s build your roadmap to success together!
|
✂️ Your go-to resource for learning how to find more of the people who will LOVE your art, so that you can sell more of your handmade products with lots of confidence – and WAY less hustle!
January is the best time to reflect on what worked (and what didn’t) last year. A quick business audit can help you figure out where to focus your energy in 2025...and it's always a real eye-opener! If you've never done a business audit, then you're in good company. It's not nearly as scary as it sounds (no, it has nothing to do with a tax audit!), and it gives you an incredible insight on how you can optimize your sales and success. In this blog post, I walk you through how to conduct a...
I know, I know—goal setting can sometimes feel overwhelming. But setting the right goals for your handmade business can be the difference between feeling stuck and seeing real progress. If goal setting isn't your "thing", that just means maybe you haven't yet found a system that works for you. Trust me, this is not a "one size fits all" kind of deal! In this guide, I share a simple framework to help you set realistic, achievable goals that will keep you motivated all year long. It’s not just...
We’re all feeling the pinch these days Reader, and as makers, it’s crucial to make sure our product pricing is both competitive and profitable. When was the last time you sat down and really evaluated your pricing strategy? It's ok, it's ok...you're not alone – and I've got ya covered! In this blog post, I talk about how to reassess your pricing for the new year. The key takeaway? Your prices need to reflect not just the cost of materials, but also the value of your time and expertise. Here...