✂️ Your go-to resource for learning how to find more of the people who will LOVE your art, so that you can sell more of your handmade products with lots of confidence – and WAY less hustle!
🥅 #goals
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Not sure how you feel about it Reader, but for me, October went by in a blink! We are officially in the beginning of what will no doubt end up being last-minute holiday making panic (#iykyk), so this is going to be one of those “I need to take my own advice” kinds of emails. Holiday selling season is more than just dollars and cents: this is PRIME time for you to be building your customer list and getting your website in order so that you can kick off 2025 strong. Going into these next several weeks with set goals means that you will have tangible, measurable things that you can do that will have a direct impact on your business’ success. As a delightful side effect, this also means that you will have something to celebrate when you reach (or surpass!) them 🎉
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Lucy at Bloom
✂️ Your go-to resource for learning how to find more of the people who will LOVE your art, so that you can sell more of your handmade products with lots of confidence – and WAY less hustle!
January is the best time to reflect on what worked (and what didn’t) last year. A quick business audit can help you figure out where to focus your energy in 2025...and it's always a real eye-opener! If you've never done a business audit, then you're in good company. It's not nearly as scary as it sounds (no, it has nothing to do with a tax audit!), and it gives you an incredible insight on how you can optimize your sales and success. In this blog post, I walk you through how to conduct a...
I know, I know—goal setting can sometimes feel overwhelming. But setting the right goals for your handmade business can be the difference between feeling stuck and seeing real progress. If goal setting isn't your "thing", that just means maybe you haven't yet found a system that works for you. Trust me, this is not a "one size fits all" kind of deal! In this guide, I share a simple framework to help you set realistic, achievable goals that will keep you motivated all year long. It’s not just...
We’re all feeling the pinch these days Reader, and as makers, it’s crucial to make sure our product pricing is both competitive and profitable. When was the last time you sat down and really evaluated your pricing strategy? It's ok, it's ok...you're not alone – and I've got ya covered! In this blog post, I talk about how to reassess your pricing for the new year. The key takeaway? Your prices need to reflect not just the cost of materials, but also the value of your time and expertise. Here...